direct mail content "Barbara is an excellent writer and a quick
thinker with a strong sense of style that
consistently generates the desired impact.
She always asks the right questions and
pushes for the best solution. She consistently
'knocks 'em dead' on the first try. I highly
recommend Barbara; she will undeniably
make a positive impression on your clients
and colleagues alike."
- Amy Isaac
Interactivate
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samples
Scroll down and click on the links to see samples of my work. You can enlarge the images as needed to read the copy.
To grow business with ski resorts, an ad agency created this mock lift ticket. The piece has an edgy attitude to demonstrate knowledge and affinity for the market and focuses on the marketing needs of the industry. To view the back panel of the ticket, be sure to scroll down.
Award Winner: Direct Mail Poster Direct Mail Front Direct Mail Back A printer received recognition for commitment to sustainability and wanted to share the news with the business community. A quarter-fold direct mail piece was created with a full image on one side and copy on the back. The piece uses a light touch to get across that the printer received the award for a commitment that it has held for many years while also gently promoting the company's services. 2008 Bronze ADDY award winner. (Designed by Savacool Secviar for Neyenesch Printers)
3D Direct Mail Campaign
When an electronic product development company decided to go after a new market, they needed an attention-getter. The target was venture capitalists. The message was that, when a product a VC has funded for development gets stalled, ARMA Design can save the project--as well as time and money. Three mailings were developed, each focusing on a particular sport. These postcard-sized pieces were placed inside a box that held an item relevant to the sport. (The race theme went with a miniature race car, the baseball theme was mailed with a baseball "stress ball" and the golf theme accompanied golf balls).
Award Winner: Call for Entries Poster Direct Mail Content
This award-winning poster is a call for entries for the 7th Annual Unisource Pumpkin Cutting Contest, to be held at the company's celebration of Halloween and creativity. Fun and irreverent, the piece challenges graphic designers to use their talent to carve a pumpkin masterpiece. 2008 Silver ADDY award winner. (Designed by Savacool Secviar for Unisource)